/* ===========================================================
   Betlem Marketing — design system
   =========================================================== */
:root{
  --ink:#0B1020;
  --ink-soft:#141a2e;
  --blue:#0079C1;
  --blue-600:#00689f;
  --violet:#17A0DB;
  --grad:linear-gradient(135deg,#0072BC 0%,#17A0DB 100%);
  --grad-soft:linear-gradient(135deg,rgba(0,121,193,.12),rgba(23,160,219,.12));
  --slate:#475569;
  --muted:#6b7690;
  --bg:#ffffff;
  --bg-soft:#f5f8fe;
  --line:#e7ecf6;
  --white:#ffffff;
  --radius:18px;
  --radius-sm:12px;
  --shadow-sm:0 1px 2px rgba(11,16,32,.06),0 4px 14px rgba(11,16,32,.05);
  --shadow-md:0 10px 30px rgba(0,121,193,.12),0 4px 12px rgba(11,16,32,.06);
  --shadow-lg:0 24px 60px rgba(0,80,140,.20);
  --maxw:1120px;
  --font-head:'Sora',system-ui,sans-serif;
  --font-body:'Inter',system-ui,sans-serif;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;font-family:var(--font-body);color:var(--ink);background:var(--bg);
  -webkit-font-smoothing:antialiased;line-height:1.65;font-size:17px;overflow-x:hidden;
}
h1,h2,h3,h4{font-family:var(--font-head);line-height:1.12;margin:0 0 .5em;letter-spacing:-.02em;font-weight:700}
h1{font-size:clamp(2.3rem,5vw,3.6rem)}
h2{font-size:clamp(1.7rem,3.4vw,2.5rem)}
h3{font-size:1.25rem}
p{margin:0 0 1rem}
a{color:var(--blue);text-decoration:none}
img{max-width:100%;display:block}
.container{max-width:var(--maxw);margin:0 auto;padding:0 24px}
.eyebrow{display:inline-block;font-family:var(--font-head);font-weight:600;font-size:.8rem;
  letter-spacing:.14em;text-transform:uppercase;color:var(--blue);margin-bottom:14px}
.gradient-text{background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.muted{color:var(--muted)}
.center{text-align:center}
.lead{font-size:1.18rem;color:var(--slate);max-width:640px}

/* Buttons */
.btn{display:inline-flex;align-items:center;gap:.5em;font-family:var(--font-head);font-weight:600;
  font-size:.98rem;padding:14px 26px;border-radius:999px;border:1px solid transparent;cursor:pointer;
  transition:.22s ease;white-space:nowrap}
.btn-primary{background:var(--grad);color:#fff;box-shadow:var(--shadow-md)}
.btn-primary:hover{transform:translateY(-2px);box-shadow:0 16px 34px rgba(30,107,255,.28)}
.btn-ghost{background:#fff;color:var(--ink);border-color:var(--line);box-shadow:var(--shadow-sm)}
.btn-ghost:hover{border-color:var(--blue);color:var(--blue);transform:translateY(-2px)}
.btn-light{background:rgba(255,255,255,.12);color:#fff;border-color:rgba(255,255,255,.28)}
.btn-light:hover{background:rgba(255,255,255,.2)}

/* Header */
.site-header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.82);
  backdrop-filter:saturate(180%) blur(14px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:72px}
.brand{font-family:var(--font-head);font-weight:800;font-size:1.15rem;letter-spacing:-.01em;color:var(--ink)}
.brand b{color:var(--blue)}
.brand span{font-weight:600;color:var(--muted)}
.nav-links{display:flex;align-items:center;gap:30px;list-style:none;margin:0;padding:0}
.nav-links a{color:var(--ink-soft);font-weight:500;font-size:.98rem;position:relative;padding:6px 0}
.nav-links a:hover{color:var(--blue)}
.nav-links a.active{color:var(--blue)}
.nav-links a.active::after{content:"";position:absolute;left:0;right:0;bottom:-2px;height:2px;background:var(--grad);border-radius:2px}
.nav-cta{display:flex;align-items:center;gap:14px}
.burger{display:none;background:none;border:0;cursor:pointer;padding:8px;flex-direction:column;gap:5px}
.burger span{width:24px;height:2px;background:var(--ink);border-radius:2px;transition:.2s}

/* Hero */
.hero{position:relative;overflow:hidden;background:radial-gradient(1200px 600px at 82% -10%,rgba(23,160,219,.16),transparent 60%),radial-gradient(1000px 520px at -5% 8%,rgba(0,114,188,.13),transparent 55%),#fff;padding:88px 0 72px}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center}
.hero h1{margin-bottom:.35em}
.hero .lead{margin-bottom:28px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;margin-bottom:26px}
.hero-trust{display:flex;align-items:center;gap:14px;color:var(--muted);font-size:.92rem}
.hero-trust .dot{width:6px;height:6px;border-radius:50%;background:var(--blue)}
.hero-visual{position:relative}
.hero-card{background:#fff;border:1px solid var(--line);border-radius:24px;box-shadow:var(--shadow-lg);padding:26px}
.hero-card .row{display:flex;align-items:center;justify-content:space-between;padding:14px 0;border-bottom:1px dashed var(--line)}
.hero-card .row:last-child{border-bottom:0}
.hero-card .metric{font-family:var(--font-head);font-weight:700;font-size:1.4rem}
.hero-card .metric.up{color:#12b76a}
.bar{height:8px;border-radius:8px;background:var(--bg-soft);overflow:hidden;flex:1;margin-left:16px;max-width:160px}
.bar i{display:block;height:100%;background:var(--grad);border-radius:8px}
.badge-float{position:absolute;background:#fff;border:1px solid var(--line);box-shadow:var(--shadow-md);border-radius:14px;padding:12px 16px;font-family:var(--font-head);font-weight:600;font-size:.9rem;display:flex;align-items:center;gap:8px}
.badge-float.b1{top:-18px;left:-18px}
.badge-float.b2{bottom:-18px;right:-10px}
.badge-float .ic{width:26px;height:26px;border-radius:8px;background:var(--grad-soft);display:grid;place-items:center;color:var(--blue)}

/* Sections */
section{padding:76px 0}
.section-head{max-width:660px;margin:0 auto 48px;text-align:center}
.bg-soft{background:var(--bg-soft)}
.bg-ink{background:var(--ink);color:#dfe5f2}
.bg-ink h2,.bg-ink h3{color:#fff}

/* Services grid */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:30px 26px;box-shadow:var(--shadow-sm);transition:.25s;position:relative;overflow:hidden}
.card:hover{transform:translateY(-4px);box-shadow:var(--shadow-md);border-color:transparent}
.card .ic{width:52px;height:52px;border-radius:14px;background:var(--grad-soft);display:grid;place-items:center;margin-bottom:18px;color:var(--blue)}
.card h3{margin-bottom:.4em}
.card p{color:var(--slate);font-size:.98rem;margin-bottom:1rem}
.card .link{font-family:var(--font-head);font-weight:600;font-size:.92rem;display:inline-flex;align-items:center;gap:6px}
.card .link:hover{gap:10px}

/* Benefits */
.benefits{display:grid;grid-template-columns:repeat(3,1fr);gap:14px 34px;list-style:none;padding:0;margin:0}
.benefits li{display:flex;gap:12px;align-items:flex-start;font-size:1rem;color:var(--ink-soft)}
.benefits .chk{flex:none;width:24px;height:24px;border-radius:50%;background:var(--grad-soft);color:var(--blue);display:grid;place-items:center;font-weight:700;font-size:.8rem;margin-top:2px}

/* Steps */
.steps{display:grid;gap:20px;counter-reset:step;max-width:820px;margin:0 auto}
.step{display:grid;grid-template-columns:56px 1fr;gap:22px;align-items:start;background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:24px 26px;box-shadow:var(--shadow-sm)}
.step .num{width:52px;height:52px;border-radius:14px;background:var(--grad);color:#fff;font-family:var(--font-head);font-weight:700;font-size:1.3rem;display:grid;place-items:center}
.step h3{margin-bottom:.25em}
.step p{margin:0;color:var(--slate);font-size:.98rem}

/* Clients */
.clients{display:flex;flex-wrap:wrap;gap:44px;align-items:center;justify-content:center;opacity:.9}
.clients img{height:38px;width:auto;filter:grayscale(1);opacity:.6;transition:.25s}
.clients img:hover{filter:none;opacity:1}
.clients .kun{height:30px}

/* Stats band */
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;text-align:center}
.stats .n{font-family:var(--font-head);font-weight:800;font-size:2.4rem;background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.stats .l{color:var(--muted);font-size:.95rem}

/* CTA band */
.cta-band{background:var(--grad);border-radius:28px;padding:56px;text-align:center;color:#fff;box-shadow:var(--shadow-lg);position:relative;overflow:hidden}
.cta-band h2{color:#fff}
.cta-band p{color:rgba(255,255,255,.9);max-width:520px;margin:0 auto 24px}

/* Page hero (subpages) */
.page-hero{background:radial-gradient(900px 400px at 85% -20%,rgba(109,92,255,.14),transparent 60%),var(--bg-soft);padding:72px 0 60px;border-bottom:1px solid var(--line)}
.page-hero .eyebrow{margin-bottom:10px}
.breadcrumbs{font-size:.88rem;color:var(--muted);margin-bottom:16px}
.breadcrumbs a{color:var(--muted)}

/* Prose */
.prose{max-width:760px}
.prose h2{margin-top:1.6em}
.prose p{color:var(--slate)}
.two-col{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:start}

/* Contact */
.contact-grid{display:grid;grid-template-columns:1fr 1.1fr;gap:44px;align-items:start}
.info-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:28px;box-shadow:var(--shadow-sm);margin-bottom:18px}
.info-row{display:flex;gap:14px;align-items:flex-start;margin-bottom:16px}
.info-row:last-child{margin-bottom:0}
.info-row .ic{flex:none;width:42px;height:42px;border-radius:12px;background:var(--grad-soft);color:var(--blue);display:grid;place-items:center}
.info-row .lbl{font-size:.82rem;color:var(--muted);margin-bottom:2px}
.info-row .val{font-weight:600;color:var(--ink)}
.form{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:30px;box-shadow:var(--shadow-md)}
.field{margin-bottom:18px}
.field label{display:block;font-weight:600;font-size:.9rem;margin-bottom:7px}
.field input,.field textarea,.field select{width:100%;padding:13px 15px;border:1px solid var(--line);border-radius:12px;font-family:inherit;font-size:1rem;background:#fcfdff;transition:.18s}
.field input:focus,.field textarea:focus,.field select:focus{outline:none;border-color:var(--blue);box-shadow:0 0 0 4px rgba(30,107,255,.12)}
.field textarea{min-height:130px;resize:vertical}
.form .btn{width:100%;justify-content:center}
.form-note{font-size:.82rem;color:var(--muted);margin-top:14px;text-align:center}
.form-status{margin-top:14px;font-size:.95rem;font-weight:600;display:none}

/* Footer */
.site-footer{background:var(--ink);color:#aeb8d4;padding:64px 0 28px;font-size:.95rem}
.footer-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:40px;margin-bottom:40px}
.site-footer .brand{color:#fff}
.site-footer .brand span{color:#7d88a8}
.site-footer p{color:#8b97b8;max-width:320px}
.footer-col h4{color:#fff;font-size:.85rem;letter-spacing:.08em;text-transform:uppercase;margin-bottom:14px}
.footer-col ul{list-style:none;padding:0;margin:0}
.footer-col li{margin-bottom:10px}
.footer-col a{color:#aeb8d4}
.footer-col a:hover{color:#fff}
.footer-bottom{border-top:1px solid rgba(255,255,255,.1);padding-top:22px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px;color:#6b78a0}

/* reveal animation — only hide when JS is active (progressive enhancement) */
.js .reveal{opacity:0;transform:translateY(18px);transition:.7s cubic-bezier(.16,.84,.44,1)}
.js .reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.js .reveal{opacity:1;transform:none;transition:none}}

/* Responsive */
@media(max-width:900px){
  .hero-grid{grid-template-columns:1fr;gap:40px}
  .cards{grid-template-columns:1fr}
  .benefits{grid-template-columns:1fr 1fr}
  .stats{grid-template-columns:1fr 1fr;gap:30px}
  .contact-grid,.two-col{grid-template-columns:1fr}
  .footer-grid{grid-template-columns:1fr;gap:28px}
  .nav-links{position:fixed;inset:72px 0 auto 0;background:#fff;flex-direction:column;gap:0;
    padding:8px 24px 20px;border-bottom:1px solid var(--line);box-shadow:var(--shadow-md);
    transform:translateY(-140%);transition:.28s;height:auto}
  .nav-links.open{transform:none}
  .nav-links li{width:100%;border-bottom:1px solid var(--line)}
  .nav-links a{display:block;padding:16px 0}
  .burger{display:flex}
  .nav-cta .btn-primary{display:none}
  .cta-band{padding:40px 24px}
  .hero{padding:56px 0 56px}
  .hero-visual{max-width:100%}
  .hero-card{padding:20px}
  .badge-float.b1{left:0;top:-14px}
  .badge-float.b2{right:0;bottom:-14px}
  .badge-float{font-size:.82rem;padding:9px 12px}
}
@media(max-width:520px){
  .benefits{grid-template-columns:1fr}
  .stats{grid-template-columns:1fr 1fr}
  body{font-size:16px}
}

/* ---- v2 additions: logo, tiers, expertise, about ---- */
.logo-img{height:30px;width:auto;display:block}
.about{display:grid;grid-template-columns:1fr 1fr;gap:44px;align-items:center}
.about .portrait{background:var(--grad);border-radius:24px;min-height:280px;display:grid;place-items:center;color:#fff;box-shadow:var(--shadow-lg);position:relative;overflow:hidden}
.about .portrait .big{font-family:var(--font-head);font-weight:800;font-size:clamp(2rem,4vw,3rem);text-align:center;line-height:1.1;padding:20px}
.tiers{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;align-items:stretch}
.tier{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:30px 26px;box-shadow:var(--shadow-sm);display:flex;flex-direction:column;transition:.25s}
.tier:hover{transform:translateY(-4px);box-shadow:var(--shadow-md)}
.tier.featured{border:0;background:var(--ink);color:#dfe5f2;position:relative}
.tier.featured h3{color:#fff}
.tier .lvl{font-family:var(--font-head);font-weight:600;font-size:.78rem;letter-spacing:.12em;text-transform:uppercase;color:var(--blue);margin-bottom:10px}
.tier.featured .lvl{color:#7fb0ff}
.tier h3{margin-bottom:.4em}
.tier p{color:var(--slate);font-size:.98rem;flex:1}
.tier.featured p{color:#aeb8d4}
.tier .tag{position:absolute;top:-12px;right:20px;background:var(--grad);color:#fff;font-family:var(--font-head);font-weight:600;font-size:.72rem;letter-spacing:.06em;padding:5px 12px;border-radius:999px}
.tier .btn{margin-top:20px;justify-content:center}
.ai-band{background:var(--ink);border-radius:28px;padding:52px;color:#dfe5f2;position:relative;overflow:hidden}
.ai-band::after{content:"";position:absolute;inset:0;background:radial-gradient(600px 300px at 90% 0%,rgba(109,92,255,.35),transparent 60%),radial-gradient(500px 260px at 0% 100%,rgba(30,107,255,.3),transparent 60%);pointer-events:none}
.ai-band h2{color:#fff;position:relative}
.ai-band p{color:#aeb8d4;max-width:620px;position:relative}
.ai-band .chip{display:inline-block;background:rgba(255,255,255,.1);border:1px solid rgba(255,255,255,.2);border-radius:999px;padding:6px 14px;font-size:.85rem;margin:4px 6px 0 0;position:relative}
@media(max-width:900px){
  .about{grid-template-columns:1fr;gap:28px}
  .tiers{grid-template-columns:1fr}
  .ai-band{padding:36px 24px}
}

/* =========================================================
   v3 polish — logo-blue palette, richer but no-nonsense
   ========================================================= */
/* Eyebrow with an accent tick */
.eyebrow{display:inline-flex;align-items:center;gap:9px}
.eyebrow::before{content:"";width:22px;height:2px;background:var(--grad);border-radius:2px;display:inline-block}
.section-head .eyebrow,.center .eyebrow{justify-content:center}

/* Subtle dot-grid texture in hero + page-hero */
.hero::before,.page-hero::before{
  content:"";position:absolute;inset:0;
  background-image:radial-gradient(rgba(0,114,188,.10) 1px,transparent 1.4px);
  background-size:22px 22px;-webkit-mask-image:linear-gradient(180deg,#000,transparent 78%);
  mask-image:linear-gradient(180deg,#000,transparent 78%);pointer-events:none;z-index:0}
.hero .container,.page-hero .container{position:relative;z-index:1}

/* Cards: crisp hover with a gradient top-accent */
.card{border-radius:16px;transition:transform .25s,box-shadow .25s,border-color .25s}
.card::after{content:"";position:absolute;left:0;right:0;top:0;height:3px;background:var(--grad);
  transform:scaleX(0);transform-origin:left;transition:transform .3s ease;border-radius:3px 3px 0 0}
.card:hover::after{transform:scaleX(1)}
.card:hover{border-color:#d5e6f3}
.card .ic{box-shadow:inset 0 0 0 1px rgba(0,121,193,.10)}

/* 4-up grid for the "hoe ik help" blokken */
.grid4{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.grid4 .card{padding:26px 22px}
.grid4 .ic{width:46px;height:46px;border-radius:12px;margin-bottom:14px}
.grid4 h3{font-size:1.12rem}
.grid4 .card p{font-size:.94rem;margin-bottom:0}
@media(max-width:920px){.grid4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:560px){.grid4{grid-template-columns:1fr}}

/* Credibility fact-band */
.factband{display:grid;grid-template-columns:repeat(4,1fr);gap:22px;
  border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:34px 0}
.fact{text-align:center;position:relative}
.fact + .fact::before{content:"";position:absolute;left:-11px;top:6px;bottom:6px;width:1px;background:var(--line)}
.fact .n{font-family:var(--font-head);font-weight:800;font-size:2rem;line-height:1;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.fact .l{color:var(--muted);font-size:.92rem;margin-top:8px}
@media(max-width:720px){.factband{grid-template-columns:repeat(2,1fr);gap:28px 22px}
  .fact:nth-child(3)::before,.fact + .fact::before{display:none}}

/* Section heading: subtle accent under h2 in section-heads */
.section-head h2{position:relative;display:inline-block}

/* Slightly tighter, more designed hero card */
.hero-card{border-radius:20px}
.hero-card .row span:first-child{color:var(--slate);font-size:.95rem}

/* Expertise cards: number-free but add arrow slide */
.card .link{transition:gap .2s}
.card:hover .link{gap:10px}

/* Nicer buttons: subtle inner highlight */
.btn-primary{background-image:var(--grad);box-shadow:0 6px 18px rgba(0,121,193,.28)}
.btn-primary:hover{box-shadow:0 12px 28px rgba(0,121,193,.34)}

/* Portrait block: add subtle pattern */
.about .portrait::after{content:"";position:absolute;inset:0;
  background-image:radial-gradient(rgba(255,255,255,.18) 1px,transparent 1.4px);background-size:20px 20px;opacity:.5}
.about .portrait .big{position:relative;z-index:1}

/* Active nav underline uses gradient already; make hover smoother */
.nav-links a{transition:color .18s}